In the world of modern cycling composites, ENVE is a big deal. Since the brand formed they have always been at the forefront of carbon technology and manufacturing, producing products only for the very high end of the market, you won’t find any trickle-down technology here! ENVE design products for riders who want it all, those who laugh in the face of Keith Bontrager’s adage of “strong, light, cheap – pick two”. Enve produce the very best, pushing the boundaries and the resulting products are some of the best money can buy and to hell with the cost. ENVE will never compromise on materials, processes or performance to hit a price point. They set a goal in terms of weight, strength and performance and will do whatever it takes to reach those targets. Whereas many manufacturers have moved to or have always produced products overseas, all of ENVE’s rims and wheelsets are still proudly built entirely by hand in Ogden, Utah, USA. Patriotism aside, this allows ENVE to have complete control over manufacturing, assembly, design, R&D and testing in order to ensure that the product the customer receives is the best it can be. Simply put, if you want nothing but the very best, ENVE should be your number one choice.